Invest with us
Our Value Proposition
Experience the power of equity investing
Historically, equity as an asset class has outperformed key investment alternatives and is capable of delivering compounded returns in the long- term. Navigating the ever-changing market risk dynamics, we tactically rebalance our clients’ investment portfolio to maximize the return potential.
Why Crescita
Explore the Crescita portfolio management services (PMS) advantage
Research-driven
Our dedicated research team provides real-time insights to the portfolio managers towards robust investing strategies for clients.
Robust practices
We follow process-driven stringent investment criteria with comprehensive risk mitigation practices.
Real-time reports
Periodic reporting with account statements with details of:
- Present value of securities
- Cost of each security
- Account activity i.e. sale, purchase, dividend and reinvestment
- Details of allocations
- Performance compared to benchmarks
- Portfolio advisory
Benefits for investors
Performance driven
Potential to realise superior returns
Transparency
Clarity in the investment process, superior client servicing and accurate reporting
Efficient
Investing requires research, analysis and understanding of market dynamics and company performance. Investors are spared these time-consuming efforts upon availing of our PMS.
Convenience
Remote access to your portfolio anytime
Professional services
Pro-active portfolio management by experienced professionals
Optimal costs
Fair pricing declared upfront
Portfolio tracking
Stay in control of your portfolio with detailed performance reporting
Thorough checks
Rigorous checks of companies, stocks, sectors and themes to mitigate the risk of capital erosion
Own stocks
Ownership of quality securities
Risk control
Risk mitigation through diversified holdings
Performance driven
Potential to realise superior returns
Transparency
Clarity in the investment process, superior client servicing and accurate reporting
Efficient
Investing requires research, analysis and understanding of market dynamics and company performance. Investors are spared these time-consuming efforts upon availing of our PMS.
Convenience
Remote access to your portfolio anytime
Professional services
Pro-active portfolio management by experienced professionals
Own stocks
Ownership of quality securities
Risk control
Risk mitigation through diversified holdings
Optimal costs
Fair pricing declared upfront
Portfolio tracking
Stay in control of your portfolio with detailed performance reporting
Thorough checks
Rigorous checks of companies, stocks, sectors and themes to mitigate the risk of capital erosion
Crescita selects stocks that score high on multiple investment assessment parameters to help you achieve your investing goals.
With a plethora of equity investment options, investors often have a tough choice of deciding on the best. Besides past performance, it is prudent to evaluate an equity stock on multiple criteria.
Our investment strategy is guided by the following metrics:
1. Management Quality
We pick stocks of exceptional companies where the promoters or management have a reputed track record of strict adherence to corporate governance and ethical principles. Other traits include continuous innovation, integrity, credible leadership, growth focus, ability to withstand business cycles and commitment to growing shareholder value.
2. Long Term Growth prospects
We are patient and evaluate stocks considering the long-term growth potential. This fundamental approach enables us to build an efficient portfolio to insulate against volatility, short-term market turbulence and hedge risks.
3. Comprehensive understanding
We thoroughly research and gain a solid understanding of company performance, risks, revenue channels, market dynamics, business models and sector trends.
4. Value drivers
Aligned to our goal of creating value, we strive to identify investment opportunities with a healthy mix of risk-return tradeoffs and a comfortable margin of safety. We believe that a market correction is an opportune time to accumulate quality stocks at reasonable valuations and deploy a dynamic equity allocation process.
5.Performance-metrics
We identify and carefully assess stocks based on operational strength and financial performance. We focus on well-established companies with resilient business models, competitive advantage, low leverage, capital efficiency, strong asset base, well-funded balance sheets, effective working capital management, sustainable free cash flows and robust earnings.
6. Risk Mitigation
Our objective is to deliver optimal risk-adjusted returns for our clients. We consider and weigh multiple economic scenarios, opportunities, possibilities, probabilities, regulatory changes, dormant and dominant themes across market cycles before a stock decision based on the risk spectrum.
7. Sector agnostic allocations
We select equity stocks with high performance potential across sectors. Beyond market fluctuations and macroeconomic conditions that impact companies across sectors, we focus on the fundamentals and structural factors. We are conservative in our approach and prefer diversification as a de-risking tool while being overweight on dominant themes and profitable market opportunities.
The Crescita Investment Matrix
We are laser-focused in our objective to recognise compelling investment opportunities for our investors
Our investing approach is flexible, sector-agnostic and open to diversification as a de-risking strategy, to mitigate the downside risk of possible capital erosion. Crescita Multi-cap/flexi-cap portfolio comprises a vibrant mix of equities towards a well-balanced portfolio:
Core Strategy
Multi-cap strategy with flexible investing in high-quality businesses, market capitalisation agnostic and sector agnostic to achieve compounded returns at fair prices.
Principle
We have developed a unique Pareto scorecard inhouse to evaluate and assess the suitability of stocks.
Sector Allocation
Sector agnostic, with the exception that global commodities will not account for more than 20% to 25% of portfolio allocation.
Investor Suitability
Investors keen to invest in quality stocks of well-established listed companies to build a diversified equity portfolio with holdings in large-cap, mid-cap and small-cap companies.
Criteria
For the portfolio to make any investment, most of the stocks will have to score a minimum 70% threshold on the Pareto Scorecard, based on its market cap. The scorecard is separately defined for stocks in large-cap, mid-cap and small-cap.
Investment Ceiling
- Minimum investment in a company: 2.5%
- Maximum investment in a company: upto 10%
- Maximum investment in a group: 20%
Investment Threshold
Minimum investible surplus of INR 50 lacs.
Key Parameters
Sector Outlook, Management quality, free cash flows and balance sheet strength
Stock Selection Criteria
- Maximum number of stocks in the portfolio capped at 30.
- Ideal cap of 25 stocks up to an AUM of Rs 100 crore.
- Large and mid-cap: 30-50% each, of the total portfolio.
- Small-cap: 10-30% of the portfolio.